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  1. Marv Albert Joins CBS' NFL Team

    11:35 am 6/6/2011

    The longtime sports broadcaster will serve as a play-by-play announcer.Read more

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  2. NHL's Dirty Little Secret Feeds Canada's UFC Frenzy

    10:45 am 5/1/2011

    Dana White's Ultimate Fighter Championship finally breaks out in hockey-mad Canada with much-hyped UFC 129 promotional event in Toronto, Canada's biggest TV market, led by local hero and champ Georges St. Pierre on the main card. Read more

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  3. Nets Line Up Shows Amid NFL Labor Dispute

    5:49 am 3/28/2011

    Amid an uncertain labor situation, ESPN, Fox, other NFL partners - and even networks that don't air football - put plans in place to keep viewers 18-49 tuned in.Read more

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  4. 'Madden NFL 12' Sales Will Suffer With Players' Lockout

    6:29 pm 3/14/2011

    "A complete cancellation of the NFL season would cost Madden around 50% of sales," says one analyst.Read more

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  5. NBC Looks for Record Ad Prices For Next Year’s Super Bowl

    6:50 am 2/25/2011

    Amid strong NFL ratings, the network is eyeing as much as $3.5 million for 30-second spots.Read more

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  6. Logos to Cover NFL Jerseys Like NASCAR in '3 to 5 Years' (Study)

    6:17 am 2/23/2011

    More than $230 million in advertising revenue would be in play, but broadcasters may balk at the idea.Read more

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  7. Super Bowl: How the NFL Made It a Phenomenon

    5:30 am 2/4/2011

    This Sunday’s game is poised to become the most-watched TV program in U.S. history as the NFL has driven viewership records through improved cooperation with TV networks and marketing to women. Read more

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