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Upfronts 2012

Latest News

  1. CBS, ABC Upfront Ad Haul Unchanged, But Rates Rise (Report)

    4:04 am 6/13/2012

    Though weak demand has meant less inventory was sold, price increases roughly meet expectations.Read more

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  2. Fox, ABC Start Upfront Ad Deal-Making (Report)

    3:47 am 6/1/2012

    Fox's deals are coming at high-single-digit percentage ad rate increases over last year.Read more

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  3. Upfronts 2012: By the Numbers

    1:45 pm 5/18/2012

    Family comedies, female -- and foreign -- leads, title changes as well as bows and arrows stand out now that the annual dog-and-pony show is in the books.Read more

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  4. Upfronts 2012: USA Network Relies on Stars, Not Execs, to Deliver Message to Ad Buyers

    5:01 pm 5/17/2012

    The top-rated cable network touts summer miniseries "Political Animals" and "Modern Family" acquisition.Read more

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  5. DVR Dilemma: The New Schedule's Biggest Time Slot Conflicts

    3:37 pm 5/17/2012

    "Happy Endings," "New Girl" and NBC's new Matthew Perry comedy all occupying the same half-hour is just one of the TV conundrums coming this fall.Read more

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  6. USA Network Debuts First Trailer for 'Political Animals' (Video)

    2:26 pm 5/17/2012

    Sigourney Weaver toplines this summer's high-profile drama series from Greg Berlanti.Read more

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  7. CW Launches Digital Studio, Unveils Online Projects

    12:00 pm 5/17/2012

    Among the upcoming fare: live-action series "Stupid Hype" from "Hart of Dixie's" Wilson Bethel and an untitled Justine Ezarik project.Read more

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  8. Upfronts 2012: CW Peddles Bold Programing, Fan Favorites and the Power of Netflix (Analysis)

    11:31 am 5/17/2012

    One year into the job, Pedowitz touts digital deals, explains "Ringer" cancellation and pays tribute to "Gossip Girl's" final season.Read more

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  9. Upfronts 2012: CW President Talks Network Reinvention, Dish's Auto Hop, Canceling 'Ringer'

    11:18 am 5/17/2012

    CW president Mark Pedowitz calls Dish's commercial erasing technology "foolhardy." "They're biting the hand that supplies them with content."Read more

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  10. Upfronts 2012: CW Redeveloping 'Hunger Games'-Esque Pilot 'The Selection'

    10:37 am 5/17/2012

    Network president Mark Pedowitz tells THR that the buzzy entry based on the books by Kiera Cass could potentially move forward for midseason or summer, while DC Comics adaptation "Deadman" is also still being developed.Read more

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