Elizabeth Banks, who plays Effie Trinket in The Hunger Games, turned up at the Lucky FABB Conference, the mag's first held in Santa Monica, on Monday afternoon.
The all-day event featured dozens of special guests from the worlds of blogging, fashion, retail and beauty to discuss the future of fashion and style on the web. Attendees networked and foraged in fabulous suites by Michael Stars, House of Zappos, JellyPop, Miss Me, Le SportSac, Samsung and P&G products, including Covergirl, Olay and Venus.
Naturally, Banks looked appropriately chic for her appearance in a dark, shiny frock by British designer Matthew Williamson, and a pair of highly-coveted black shiny heels by Jean-Charles du Castelbajac, which she described as "a hot Mary Jane."
The disarmingly frank and funny actress -- think Chelsea Handler without the profanity and the vodka – talked with Lucky Editor-in-Chief Brandon Holley, wearing a FABB-ulous outfit by Kelly Wearstler -- before a room packed with young, enthusiastic female bloggers. The main topic at hand: her own blog, ElizabethBanks.com.
Banks explained why she got into blogging, what her criterion is for blog items, and how she's big into aggregating and would love to showcase other bloggers' work. She’s mostly interested in bloggers with a point of view, a voice, curiosity, a sense of humor and “a little bit of girl power." No negativity, please. Life's too short.
Her blog has fun categories like Work Stuff, Geeky Stuff, Yummy Stuff, Pretty Stuff, Silly Stuff, Good Stuff. She even has a Book Club and is currently reading The Memory of Running by Ron McLarty.
To our knowledge, Banks is definitely the first actress in the history of the Hollywood who posts photos of herself on red carpets and actually asks you to critique her looks. “Be honest. I can take it,” she tells her viewers.
Ok, so many readers did not care for those floral golf pants she wore on The Ellen DeGeneres talk show. But eveyone love-loved her bright yellow Bill Blass gown and Judith Leiber bag at the London Games premiere.
Her hair and makeup artist, Karen Adler, also writes on Banks' blog about creating her looks for special events, even detailing the products she uses on the actress; such as Kevin Murphy's Fresh Hair, Powder Puff, Ardell individual lashes, Bare Minerals blush and Buxom gloss in a shade called "leslie."
Predictably, the topic turned to Hunger Games when one blogger asked Banks what she'd steal from Effie Trinket’s eccentric wardrobe.The actress 'fessed up that she has her eye on a pair of Effie’s flashy footwear. "Effie had some amazing gold Alexander McQueen booties that I am deservately trying to get. They're probably going to be worth money some day and that’s why they don’t want to give them to me. I’ll wear them. They probably just preserve them!"
As for the new director of the sequel Catching Fire, Frances Lawrence, Banks observed: "I've never met Francis but he seems lovely. I like his movies and I'm excited for a new voice to be involved. It's gonna be great for the franchise and that’s really all I know."
Watch video of Banks' FABB appearance below.