Rashida Jones Hosts Dinner for New Gift-Giving Site Wantful

It's nearly November, and that's when our thoughts turn not to snowflakes here in L.A. but to gifts -- giving them and receiving them.

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In this town, gifting is no easy task; agencies need to send gifts to all their clients, studios send gifts to agents, and on and on and on. But Wantful.com is a new site that claims to make this pretty easy, in a very chic way. To introduce it is calling "The Art of GIving," Rashida Jones hosted a dinner Monday night at Eveleigh, with the head of Wantful, John Poisson.

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Here's how it works: You go on their site and tell them about the person you need to gift and the kinds of things that person would like -- things for the home, special wines, etc. You tell them your price point. Then they create a little mini-catalog of the items they stock that fit this person's profile -- a choice of 16 in every booklet -- and you pay for the gift (all 16 priced the same, the price point of your choice). The booklet goes to the person of your choice in a chic little box in Japanese paper. They decide which gift they like most, click on it on the site, and it's shipped out. Shipping is included in the price.

It's pretty effortless on your part, yet it's still very personal. And it's a lot cooler than a gift certificate.

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All of the recipients at the Eveleigh dinner were given a Wantful book and allowed to choose the gifts of their choice, to see how it works. And it was a high-level group -- UTA's Blair Kohan, Brillstein Grey's Andrea Pett Joseph, IDPR's Jillian Fowkes, Warner Bros.' Jesse Ehrman -- plus a group of stylists, including Estee Stanley, Brad Goreski and Negar Ali. And then there were the celebs: Amy Poehler, Amy Adams, Brooklyn Decker with manager Chris Kiely, Ali Larter with husband Hayes MacArthur, Kristen Bell, Emma Roberts with friend Francesca Eastwood, Bryn Mooser with girlfriend Dawn Olivieri from House of Lies. 

Some of the proceeds from Wantful will go the International Rescue Committee, headed by George Rupp.