• The Hollywood Reporter on LinkedIn
  • Follow THR on Pinterest
JAN
8
7 MOS

The Marvel Experience Tour's Six-Story Dome Revealed (Photo)

The Dome is designed to resemble a S.H.I.E.L.D. Mobile Command Center.

The Marvel Experience Rendering image - H 2013
Hero Ventures
The Marvel Experience rendering

Four months after the announcement of The Marvel Experience, Hero Ventures has unveiled the first preview of what the ambitious $30 million interactive tour will look like.

The Marvel Experience will cover more than 80,000 sq. ft., enclosed by a custom-made Dome complex, which is being touted as the "first time a venue of this type, size and scope will be utilized for a mobile tour."

The Dome's exterior was designed to look like a S.H.I.E.L.D. installation, or a Mobile Command Center, and is six stories high at its apex, as illustrated in the rendering above.

STORY: The Marvel Experience Tour to Hit U.S. in 2014

Attractions will include a 4D motion ride serving as its centerpiece, interactive games and original animated short films.

Concept artist Aaron Sims, who has worked on several comic book movies (The Incredible Hulk; The Amazing Spider-Man; X-Men: First Class) art directed the illustration and will offer his vision for The Marvel Experience's character and environment animation.

"Aaron and our entire team have done a masterful job in setting the table for us with their magnificent designs and creativity for this dynamic experience," said Rick Licht, Hero Ventures CEO, in a statement.

Added executive producer Michael Cohl: "This Marvel experience employs a new technology and new concepts that we think will make this one of the most exciting shows ever produced. It will be a truly unique experience."

The Marvel Experience is expected to kick off in spring 2014.

Email: Philiana.Ng@THR.com
Twitter: @insidethetube