THE INFORMATION YOU REQUESTED IS ONLY AVAILABLE TO SUBSCRIBERS.

Accessing this information requires a subscription to HollywoodReporter.com.

If you enjoy LOL, ROFL and :), has the CW go a BFD for you


April 18, 2008 The focus groups are saying we need more "edge" to survive, and I doubt they're talking about the shaving gel. TV Land premiered a new series this week titled "The Big 4-0," whose promotional campaign included the slogan, "Embrace the F-Word." Somewhat astonishingly, one still can't utter the ever-popular term "fuck" on those channels that reside mostly in the single digits on your cable system.

Subscribe to the Hollywood Reporter and see the entertainment industry from its best angle: the inside looking out. Complete access to real-time news and exclusive analysis that goes behind the scenes from film to television, home video to digital media.

   Subscribe now.

If you're a subscriber log in here

Note:
You must be using a "cookie enabled" browser in order to access the members-only areas. If you have disabled cookie use in your browser, you must enable it before entering your authentication info. For more info click here.

Current Print Subscriber?
Click Here to upgrade your subscription to include online access.

Have a Question?
If you have any questions, please call our Customer Service department at (888) 900-3782 or (323) 525-2113, or email mailbox@hollywoodreporter.com.