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Lots of buzz keeps Katzenberg aflutter
May 18, 2007 At 4:30 a.m. Wednesday, DreamWorks Animation CEO Jeffrey Katzenberg strapped himself into a harness, stepped off the eighth story of the Carlton Hotel and, thanks to a special rig, floated down across the Croisette to a jetty on the Carlton Beach. Katzenberg introduced about 20 minutes of work-in-progress footage from the film, applauded Seinfeld's aerial maneuvers and chatted up the press. For Katzenberg, such high-flying gambits have become commonplace since DreamWorks is one of the few publicly held film companies whose stock price rises and falls on the strength of its theatrical releases and their DVD performance.
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