New Tribeca caters to the business

April 27, 2008 It's Year 1 for the Genna Terranova experiment at Tribeca, as the fest's senior programmer and former Weinstein Co. exec attempts to streamline and improve programming and presentation, with a particular eye on the industry. Focusing on quality over quantity (moving from 157 features to a more carefully curated 120) and frontloading the weekend with available titles was met with positive reactions. The premiere of Plum Pictures' "Bart Got a Room" played strongly Friday as Brian Hecker's coming-of-age dramedy earned high marks for its depiction of teenage romance and family life in the South Florida suburbs.

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