Blockbuster plots in-store downloads

May 28, 2008 Blockbuster Inc. will launch in the coming month a pilot test of in-store kiosks that will allow consumers to download movies onto portable devices in two minutes. Chairman and CEO James Keyes unveiled the trial Wednesday in his first annual shareholder meeting at the helm of the video rental giant. Keyes acknowledged that the kiosk pilot is likely coming well ahead of broad consumer demand for such services and should therefore only be seen as one additional distribution channel for the company as it tries to offer entertainment content whenever consumers want in whatever form they want.

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