UPI beefs up its French division

August 28, 2008 Universal Pictures International, the studio's overseas releasing arm, is ramping up its French operations with a series of key hires for its newly launched Paris-based arm. UPI France managing director Stephane Huard said Thursday that Jean-Michel Lorenzi has joined the French outpost as sales director, while Stephane Rethore has come aboard as marketing director and Myriam Peyre has been named technical director. Huard reports to Duncan Clark, executive vp international distribution, and is responsible for the theatrical marketing and distribution strategies and activities for all theatrical titles under the Universal banner in France.

Subscribe to the Hollywood Reporter and see the entertainment industry from its best angle: the inside looking out. Complete access to real-time news and exclusive analysis that goes behind the scenes from film to television, home video to digital media.

   Subscribe now.