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Europe sets its sites on Web video


December 19, 2006 Google's buyout of YouTube has been electric shock therapy for European user-generated video Web sites. According to Web traffic-measurement site Alexa.com, rival sites across the continent saw massive spikes in traffic after the Google-YouTube announcement Oct. 9, and levels have continued to climb as media buzz around the sector intensifies. The fervor surrounding video sites seems to have taken hold most strongly in Germany, where ProSieben has been heavily cross-promoting MyVideo since buying into the platform in September.

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