NBC moving to boost mobility

March 31, 2008 Mobile might be a small piece of the digital pie at NBC Universal, but it's a growing one in which new distribution platform Hulu and the company's own wireless spectrum could play a part. "The concept of putting multiple content providers together to create a great destination with a really consumer-friendly interface to distribute premium mobile content is something we're very interested in," he said. In addition, Kliavkoff said that an internal study the company conducted regarding entering the 700 MHz wireless spectrum auction resulted not in a bid but rather the conclusion that the spectrum the company already owned for its TV stations could be used for a new wireless service in partnership with carriers.

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