Comedy Central goin' down to 'South Park' mobile app

January 08, 2007 Created through close collaboration with South Park Studios, the mobile hub is intended to use the show's cultlike following to foster a community over the wireless platform through message boards, streaming video, behind-the-scenes news and blogs, ringtones and graphics. "With the launch of the South Park Mobile application, we are providing mobile consumers with a constant 'South Park' fix and access to exclusive content -- all in one central location," said Erik Flannigan, senior vp digital media at Comedy Central. Expected to launch on Sprint by the end of the month and across all carriers this year, the application features the "South Park" character creator, a feature allowing users to build their own avatar to be displayed on message boards and within their personal profiles.

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