MySpace: Ready for PrimeTime

By Alex Woodson

Dec 20, 2007, ET

NEW YORK -- MySpace launched its PrimeTime channel Wednesday, a hub that will integrate Hulu content with offerings from MySpace TV.

The page will present streaming episodes and movies that also are available on the stand-alone site for Hulu, the joint online video venture between NBC Universal and News Corp., the parent company of MySpace. Smaller clips of the shows also will be available.

Programming on PrimeTime includes such Fox and NBC series as "24," "Heroes" and "The Office;" along with older shows no longer on the air such as "Arrested Development," "Buffy the Vampire Slayer" and "Kojak;" and movies from studios owned by News Corp. and NBC Uni like Fox Searchlight's "Sideways" and Fox's "Master and Commander: The Far Side of the World."

MySpace TV content also will be available on PrimeTime, including "Quarterlife," "Roommates," "Prom Queen" and "Lonelygirl15."

New shows, clips and films will be added regularly to the page.

Hulu also is distributed through Time Warner's AOL, Microsoft's MSN, Comcast and Yahoo. The site launched in private beta at the end of October.

MySpace: Ready for PrimeTime

By Alex Woodson

Dec 20, 2007, ET