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Imax breaks 5-day record with 'Transformers'

$14.4 mil from a record opening on 169 screens

By Etan Vlessing

June 29, 2009, 08:15 AM ET

TORONTO -- Paramount Picture's "Transformers: Revenge of the Fallen" bowed on Imax with an estimated five-day gross of $14.4 million, the biggest ever for the giant screen exhibitor, on a record opening of 169 screens.

Toronto-based Imax also estimated Michael Bay's action sequel earned a per-screen average of over $85,000 between June 24 and June 28, with the Imax version contributing 7% of the film's estimated $201.2 million total domestic boxoffice on around 2% of the screens (HR, June 28).

"Transformers" also gave Imax its biggest single-day domestic gross of $3.9 million, and its biggest international single-day gross for a digitally-remastered Imax title at $770,000 on Saturday.

Imax breaks 5-day record with 'Transformers'

$14.4 mil from a record opening on 169 screens

By Etan Vlessing

June 29, 2009, 08:15 AM ET

TORONTO -- Paramount Picture's "Transformers: Revenge of the Fallen" bowed on Imax with an estimated five-day gross of $14.4 million, the biggest ever for the giant screen exhibitor, on a record opening of 169 screens.

Toronto-based Imax also estimated Michael Bay's action sequel earned a per-screen average of over $85,000 between June 24 and June 28, with the Imax version contributing 7% of the film's estimated $201.2 million total domestic boxoffice on around 2% of the screens (HR, June 28).

"Transformers" also gave Imax its biggest single-day domestic gross of $3.9 million, and its biggest international single-day gross for a digitally-remastered Imax title at $770,000 on Saturday.



 


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