Is the syndication market ready for Paris Hilton? Twentieth Television intends to find out: The distributor is preparing to go out with "The Simple Life," according to sources, and has drawn interest from several cable networks. The asking price is estimated to be in the neighborhood of $200,000, far below par for scripted series. Twentieth declined comment. "Simple" presents an interesting test for syndication, which is considered something like kryptonite for unscripted programming because reality programs don't tend to repeat well. The glut of reality overtaking the airwaves already has the syndie business worried that there won't be enough scripted product to sell down the road. However, formats like "Simple," which don't feature competitions, could be the exception. Then again, the show was not a hot ticket on the DVD market, which may not bode well. "Simple" isn't the only reality show trying to test the syndie waters. Sources say Fremantle Media prepared to unload the Fox juggernaut "American Idol" but got the Simon Cowell treatment: A few cable outlets contacted rejected the pitch. Meanwhile, reality's syndication pioneer, "Fear Factor," has gotten a mixed reception. The series has performed well on FX since its July debut, which might be reflective of the fact that its episodes have self-contained story lines. But "Fear" has floundered after two weeks in broadcast syndication, failing to match year-ago time-slot inhabitants or lead-in programs in most markets.