NBC's Olympics coverage wins Monday
Games good for NBC
Feb 15, 2006
NBC's Winter Olympics coverage dominated Monday's primetime competition, drawing more than 20 million viewers to its coverage of figure skating and speed skating, among other events. NBC's 8-11 p.m. coverage averaged 21 million viewers and a healthy 6.5 rating/16 share in the adults 18-49 demographic, according to preliminary estimates from Nielsen Media Research. Viewership peaked between 10-10:30 p.m. at 22.4 million viewers and 7.5/18 in the key demo. Fox's "24" (13.5 million, 5.4/13) continued its hot streak and was competitive against the extraordinary competition in the 9 p.m. hour, overcoming a weak 8 p.m. lead-in from "Skating With Celebrities" (7.5 million, 2.6/7). CBS served up a slate of repeats with the exception of 9:30 p.m. rookie "Courting Alex" (11.2 million, 3.7/8), which had a hard time holding on to its respectable lead-in from the 9 p.m. encore of "Two and a Half Men" (13.7 million, 4.4/10). ABC was lukewarm from 9-11 p.m. with a two-hour dose of "The Bachelor" (9.2 million, 4.2/10) coming out of an 8 p.m. repeat of "Wife Swap" (8,8 million, 3.5/9). For the night, NBC had no competition for the Nielsen gold. CBS was No. 2 in viewers (11.3 million) while Fox took the silver in adults 18-49 (4.0/10).
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