Cameron Crowe is said to be zeroing in on an actor to replace Ashton Kutcher in "Elizabethtown," a DreamWorks/Paramount Pictures co-production. Orlando Bloom is at the top of Crowe's list, according to sources, and early discussions are under way for Bloom to take the role opposite Kirsten Dunst. Shooting is scheduled to start in the spring on the project, which is being produced by Tom Cruise and Paula Wagner's C/W Prods. and Crowe's Vinyl Films. "Elizabethtown," which Crowe also wrote, is described as an ensemble comedy revolving around two central characters -- Dunst and possibly Bloom. Kutcher was on board but dropped out late last year because of "scheduling conflicts," according to his rep and a rep for Crowe. If a deal were to be made for Bloom -- whose star status has soared following his turn in "Pirates of the Caribbean: The Curse of the Black Pearl" -- his shooting dates would have to be worked out between "Elizabethtown" and his next project, Ridley Scott's "Kingdom of Heaven," for 20th Century Fox. Bloom, repped by ICM, appears onscreen in "The Lord of the Rings: The Return of the King." (Chris Gardner)

Replay for Super ads

The NFL Network thinks it has the answer for people who love to watch the splashy ads that debut during the Super Bowl. Of the 40 million people expected to watch the game, some are just interested in the ads in which companies often unveil splashy campaigns in spots that can cost up to $2.4 million for 30 seconds. So, after the game, the fledgling network will air up to a full hour of the commercials that CBS ran during its broadcast. The network has not worked out all the kinks in terms of which spots it will gain rights to and is working closely with America Online, which streams all the ads online as part of its partnership with NFL.com. As of the Feb. 1 game, only the 12.2 million customers of satellite company DirecTV will have access to the NFL Network, unless new client Charter Communications launches the service that day. (Andrew Grossman)