THR's 2012 Digital Power 50

With nearly 1.9 million Twitter followers, Day is demonstrating serious new-media staying power. Her popular sitcomlike web series about gamers, The Guild, now in its fifth season, is distributed on Microsoft's Xbox Live, MSN and Hulu, where episodes rack up some 200,000 views each. Electronic Arts turned to Day to create a six-episode digital series, Dragon Age: Redemption, connected with BioWare's Dragon Age video games. Day, 32, and her Knights of Good company also were included among recipients of YouTube's new slate of original channels. The name of hers: Geek and Sundry.

PHOTOS: THR's 2012 Digital Power 50