THR's 2012 Digital Power 50

Between them, producers Berman, 55, and Braun, 53, the former chairman of ABC Entertainment, oversaw the launch of American Idol, 24, Lost and Grey's Anatomy. Wonderwall, their celebrity news and gossip site on MSN, clocks up to 16 million uniques a month, according to comScore. They've since added digital women's mag Glo; Wonderwall Latino and Powerwall, a political spin on Wonderwall, and struck an estimated $100 million deal with Starcom MediaVest Group. "Digital," says Berman, "is a very profitable business for us."

PHOTOS: THR's 2012 Digital Power 50