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Women in Entertainment 2010 - Power 100 List

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    Leslee Dart
    84
    Leslee Dart
    Founder and CEO, 42West

    Meryl Streep, Tom Hanks, Nicole Kidman, Martin Scorsese, Woody Allen, Mike Nichols and Scott Rudin — no press agent shepherds the public image of more Oscar-winning talent than Dart. The company she started six years ago after being pushed out of PMK has helped her maintain a great reputation as well as her roster of awards-season regulars (among her 12 campaigns this year are The Social Network and Rabbit Hole). The New York-based mother of two, who oversees 100 employees on both coasts, says she’s surprised how much fun having her own business can be. “You get to set the tone for how you want a company to run,” she says about her partnership with Amanda Lundberg, Cynthia Swartz and Allan Mayer. Of the firm’s biggest signing this year? “When an icon like a Lady Gaga comes on board, they must think we know what we’re doing,” Dart says.

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