• The Hollywood Reporter on LinkedIn
  • Follow THR on Pinterest

Adam Levine Sells Semi-Autobiographical Comedy to NBC

"The Voice" coach will executive produce the project with Gene Hong, who will pen the script.

Adam Levine Main Image - H 2013
Ruven Afanador
Adam Levine

NBC is expanding its relationship with Adam Levine.

Three months after inking The Voice coach to a one-year first-look development deal, the network has picked up a script for a semi-autobiographical comedy from the Maroon 5 singer, The Hollywood Reporter has confirmed.

STORY: Inside Adam Levine's $35 Million-Plus a Year Empire

The single-camera entry from Universal Television is based on Levine's relationship with writer-producer Gene Hong (Community). The two were roommates before either found success in Hollywood. Hong will pen the script and executive produce alongside Levine and his longtime manager/producing partner at 222 Productions Jordan Feldstein.

The semi-autobiographical comedy marks the latest collaboration between Levine and Hong, who previously teamed on an NBC half-hour set at a karaoke bar that didn't move forward in 2011.

Levine and Feldstein inked a first-look deal with NBC in May to create scripted and alternative programming to serve as series and specials for the network.

PHOTOS: More Than Just Man Candy: Photos of Adam Levine

The push to producing comes as Levine continues to diversify his résumé as he capitalizes on the success of The Voice. Since the top-rated singing competition launched in spring 2011, Levine has launched an acting career, which has included roles in film (Can a Song Save Your Life?) and TV (American Horror Story), as well as fashion and fragrance lines. The growing empire includes a suite of endorsement deals (Proactiv among them), a guest-hosting gig on Saturday Night Live and a big boost to Maroon 5's sales as well. 

Levine marks the second Voice coach to develop a semi-autobiographical comedy for NBC. Last year, Cee Lo Green inked a first-look pact with NBC and developed a comedy based on his life balancing his career and home life as a producer and recording artist. The project did not move forward.

This marks the latest semi-autobiographical comedy this development season, joining projects from Andrea Abbate and Jay Baruchel, among others. Semi-autobiographical comedies were among the biggest trends of the 2012-13 development season.

Levine is repped by CAA.

E-mail: Lesley.Goldberg@THR.com
Twitter: @Snoodit