June 04, 2014 9:30am PT by Lesley Goldberg
Comedy Central Adapting Web Sensation 'BriTANick' (Exclusive)
Comedy Central is looking to another web duo for its next scripted hit.
The cable network home to Broad City is adapting web sensation BriTANick as a half-hour scripted pilot, The Hollywood Reporter has learned.
BriTANick will star Nick Kocher and Brian McElhaney as fictional best friends in a farcical series of adventures based on their real lives. In the pilot, Nick fakes his own death to get out of a relationship as Brian tries to buy his way back into one.
The pilot is inspired by the duo's popular online videos, which have amassed millions of views and fans, including Joss Whedon, who, along with Nathan Fillion, have appeared in some of the shorts.
Kocher and McElhaney will pen the script for the Brillstein Entertainment entry and executive produce alongside Dakota Pictures' Troy Miller (Arrested Development, Brooklyn Nine-Nine), who will also direct.
Kocher and McElhaney created BriTANick in 2008 after the duo graduated from NYU's Tisch School of the Arts. The duo writes, directs, edits and acts in all of their videos. They've produced more than 30 shorts, including "The Coach," featuring Whedon, who called the pair "film greatness." (Watch the video below.)
McElhaney and Kocher have had small film and TV roles, including The Amazing Spider-Man 2, Much Ado About Nothing and How I Met Your Mother. They are repped by UTA, Brillstein and Hansen Jacobson.
The pilot order comes as Comedy Central has found critical and ratings success with web series-turned-comedy Broad City, which has been renewed for a second season. The network is also teaming with Happy Endings creator David Caspe for scripted half-hour Duty. Should BriTANick earn a series order, it would join a roster of originals including Inside Amy Schumer, Workaholics, Key and Peele, South Park and The Kroll Show, among others.