June 22, 2012 2:37pm PT by Michael O'Connell
NBA Finals' Game 5 Viewership Rises to 18.5 Million
ABC solidified this morning's touting of the best five-game NBA Finals ratings since 2004, with official numbers now in for the series-ending game five between the Miami Heat and the Oklahoma City Thunder.
STORY: Abbreviated NBA Finals May Depress ABC's Ad Revenue
Last night's broadcast brought in an average 18.5 million viewers and a 7.6 rating among adults 18-49, easily trouncing its competition for the fifth time since the series began.
Among both viewers and adults 18-49, it also marked ABC's strongest Thursday since 2010 when the Los Angeles Lakers and the Boston Celtics played game seven. In the demo, it ties ABC's highest adults 18-49 rating of 2012, matching February's Academy Awards.
The series ranks as the second highest rated for ABC since the network first started carriage in 2003.
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