October 04, 2011 9:41am PT by Philiana Ng
NBC Orders Full Seasons of 'Up All Night,' 'Whitney'
NBC has given full-season orders to Up All Night and Whitney.
The move follows Fox's 24-episode pickup of its quirky breakout comedy, New Girl. Up All Night and Whitney are expected to have received a typical 22-episode order.
“We made comedy an important goal for us this season and I’m very pleased to be making full-season commitments to both Whitney and Up All Night,” said Bob Greenblatt, chairman of NBC Entertainment. “We’re thrilled with the creative direction of both shows as well as the potential for them to continue to build loyal audiences over the coming months. We’re proud of all of the producers, writers, actors, and directors who have worked so hard to bring these shows to life.”
Up All Night, starring Christina Applegate, Will Arnett and Maya Rudolph, is created by Saturday Night Live and Parks & Rec vet Emily Spivey and executive produced by Lorne Michaels. The comedy premiered to strong ratings following the finale of America's Got Talent on Sept. 14, luring 10.9 million viewers and a 3.7 rating among adults 18-49. Since then, it has settled as NBC's lead-off spot on Wednesdays, averaging a 2.2 in the ad-coveted demo for its two most recent episodes.
Whitney, airing in the post-The Office slot, centers on a commited couple who aren't in a rush to get married. Whitney Cummings and Chris D'Elia star in the Universal Television and Stuber Pictures production. In its first two episodes, Whitney has averaged 6.1 million viewers and a 2.9 rating.