Rachel Maddow Beats Sean Hannity's Weekly Demo Ratings for First Time Since 2009
The MSNBC political commentator saw her first weekly advantage, with adults 25-54, over Fox News since her 9 p.m. competition dropped co-host Alan Colmes.
Rachel Maddow scored one of the first big wins of the 2012 election last week.
After four years on MSNBC, her show pulled a higher average among the all-important adults 25-54 demographic than her Fox News Channel competition, Sean Hannity.
Monday through Friday, Maddow averaged 567,000 viewers in the 25-54 demo. That's 13 percent higher than Hannity's 500,000. (Both shows more than doubled Piers Morgan's CNN showing of 198,000.) Maddow can thank a Friday rebound for the stronger figure. She had topped Hannity on Monday and Tuesday, but lost her advantage during the middle of the week.
Though Maddow did see several wins over her 9 p.m. rival during holiday weeks in 2008, this is the first since Hannity went solo in January 2009, ditching former co-host Alan Colmes.
The liberal-skewing host's strong performance coincides with coverage of the unflattering leaked tape that brought a lot of media attention on Republican Presidential nominee Mitt Romney. On Tuesday and Friday, Maddow also bested Fox News Channel's 8 p.m. broadcast of the perennially dominant The O'Reilly Factor.
For its primetime block, MSNBC posted its strongest demo numbers since Januaruy 2009. FNC was still on top -- albeit by a smaller margin than normal. FNC topped the week with 509,000 adults 25-54 over MSNBC's 489,000. In viewers, FNC had an advantage of nearly one million viewers with 2.43 million.
- Prince Takes Over the 'Arsenio Hall Show,' Debuts New Funky Song
- A Train, a Trestle and 60 Seconds to Escape: How 'Midnight Rider' Victim Sarah Jones Lost Her Life
- 'Divergent' Star Shailene Woodley: The Next Jennifer Lawrence?
- 'Noah' Banned in Several Middle Eastern Countries
- Lindsay Lohan's OWN Series Gets First Official Trailer (Video)
- MOST SHARED
- MOST POPULAR
What's Hot in TV
Follow the Feed
- Lindsay Lohan Misses Her AA Meeting, Blames Paparazzi On Premiere Of OWN Series (VIDEO)
- William Guarnere Dead: 'Band Of Brothers' Vet Dies At 90
- "Spike In My Veins": Talking with Korn's Jonathan Davis, A Chat with Skaters' Michael Ian Cummings and a Break of Reality Exclusive
- The MovieFilm Podcast: Remembering Ghostbusters, Plus Aaron Paul on Need For Speed