March 27, 2012 12:40pm PT by Jethro Nededog
'Shahs of Sunset' Post-Vegas Episode Scores 37 Percent Increase in Total Viewership
Apparently what happens in Vegas isn’t as important as what happens afterward for viewers of Bravo’s reality series Shahs of Sunset.
Sunday’s 10 p.m. episode scored 1.5 million viewers, a 37 percent increase over the previous week’s viewership. It also raked in a 56 percent increase in the ad-coveted 18-49 demo with 1.03 million viewers in that group.
The episode picked up the fallout from Reza Farahan’s birthday bash in Las Vegas, which Golnesa "GG" Gharachedaghi left abruptly after feeling attacked by one of Reza’s female friends and then iced out by the group.
The Ryan Seacrest Productions-produced series’ premiere episode on March 11 opened strong for Bravo with 1.1 million total viewers.
Embassy Row-produced Watch What Happens Live with guests The Real Housewives of Atlanta’s Cynthia Bailey and Ice Loves Coco star Coco T probably benefited from its Shahs lead-in. It earned 1.4 million total viewers, a 36 percent increase over the previous Sunday's episode. And with 918,000 viewers in the 18-49 demo, Andy Cohen’s late-night talker saw a 48 percent increase in the key demo and its second-highest-rated episode of the season.
Email: Jethro.Nededog@thr.com; Twitter: @TheRealJethro