9:00am PT by Michael O'Connell
Showtime and Bloomberg Partner on Election Doc Series 'The Circus'
Showtime is investing in the 2016 election. The cable network is partnering with Bloomberg Politics on a new weekly series, appropriately titled The Circus, which will air from January through November.
"Americans are captivated by the 2016 presidential election, and a real-time political series of this nature has never been done before," said Showtime Networks president David Nevins. "People don't want to wait a year to see how and why things played out and the impact they had. Everything today is immediate, so there's no better time to change the way American politics are covered. Mark [Halperin] and John [Heilemann] are the preeminent chroniclers of the presidential scene with their deeply influential books, and I'm thrilled that, along with Mark McKinnon, they will bring their years of expertise and the pedigree of Bloomberg Politics to Showtime in a truly dynamic and innovative way with The Circus."
It's a first of its kind for the cable network, which has been on a buying spree of late with unscripted and documentary programming. And while no names were cited, the series is said to follow "multiple individual stories and key characters" from the campaigns.
Just a month ago, Showtime tapped CNN vet Vinnie Malhotra for the newly created role of senior vp documentary, unscripted and sports programming. His arrival comes as the pay cable network has been particularly aggressive in focusing on unscripted series — ordering sports serial A Season With Notre Dame and November doc The Spymasters
The Circus is planned to air weekly, with near-real-time footage, between its premiere and the November election of the next U.S. president.