January 12, 2012 9:07am PT by Michael O'Connell
TV Ratings: People's Choice Awards Continue to Fall, 'Chelsea' Gets So-So Start
ABC topped all other networks Wednesday night among adults 18-49, with its comedy block and Revenge. The network averaged a 3.2 rating, down just a tenth from the previous week, with 8.82 million viewers.
The Middle and Suburgatory kicked off the night even with the previous week's score of a 3.0 and a 2.9 rating among adults 18-49, respectively, Modern Family took a 10 percent drop, earning a 5.1 in the demo, while Happy Endings was down just a tenth of a point to a 3.1 rating. Revenge also dropped a shade to a 2.4 among adults.
CBS topped in viewers for the night by a tiny fraction (8.87 over 8.82 million) and placed second in the key demo. The People's Choice Awards, however, continue to lose steam for the network. Following a 20 percent drop in 2011, this year's kudos were down another 8 percent, averaging a 2.5 among adults 18-49 during its two-hour broadcast. It's the second lowest rated broadcast in the show's history, only topped by the 2008 broadcast that took place during the WGA strike.
NBC placed third with some improvement for the net. Whitney brought in a 2.1 rating among 18-49-ers -- its highest since Oct. 6 -- nn its new time period, leading into a slightly stronger Are You There Chelsea?, which premiered to the tune of a 2.3 rating in the demo. It marked a 10 percent gain from its lead-in and the network's best showing in the time slot since Sept. 15. Harry's Law also climbed 17 percent from its last original to a 1.4 in adults 18-49 and Law & Order: SVU notched another tenth of a point from its previous showing for a 2.0 in the same group. The network averaged a 1.9 rating among adults 18-49 and 7.7 million viewers.
Fox, anxiously awaiting next week's premiere of American Idol, came in fourth with a 1.1 rating among adults 18-49. A repeat of Mobbed was followed by an original that nabbed a 1.4 in the key demo.
One Tree Hill kicked off its final season on The CW with its strongest adults 18-49 rating since Feb. 2011. The season premiere brought in a 0.9 in the demo, followed by an encore, giving the network an average 0.6 rating and 1.3 million viewers for the night.
Wednesday, Jan. 4, Overnight Ratings:
ABC: The Middle (9.6 million viewers, 3.0 rating among adults 18-49)
NBC: Whitney (6.1 million, 2.1)
CBS: Criminal Minds (R) (8.9 million, 2.0)
Fox: Mobbed (R) (2.7 million, 0.9)
The CW: One Tree Hill (1.7 million, 0.9)
ABC: Suburgatory (8.96 million, 2.9)
NBC: Are You There Chelsea? (series premiere) (6.4 million, 2.3)
ABC: Modern Family (12.3 million, 5.1)
CBS: People's Choice Awards (9.85 million, 2.7)
NBC: Harry's Law (8.7 million, 1.4)
FOX: Mobbed (3.3 million, 1.3)
The CW: One Tree Hill (R) (824,000, 0.3)
ABC: Happy Endings (7.1 million, 3.1)
ABC: Revenge (7.5 million, 2.4)
CBS: People's Choice Awards (7.5 million, 2.3)
NBC: Law & Order: SVU (8.4 million, 2.0)