TV Ratings: Preseason Football Lifts 'Big Brother,' CBS Notches Thursday Victory

Due to NFL preemptions, ABC's lineup also saw boosts across the board.
"Big Brother"  CBS

Another Thursday, another victory for CBS.

Though CBS programming was preempted in 3 percent of the country due to NFL preseason football, the Tiffany network will likely stay atop the rankings in the core adults 18-49 demo with a 1.7 rating in primetime.

According to Fast Nationals, which will likely change, the Big Brother (6.8 million total viewers, 2.3 rating in adults 18-49) eviction episode rose 5 percent compared to last Thursday's broadcast — easily winning the 9 p.m. hour.

ABC, NBC and The CW's Fast Nationals are also slightly inflated due to local NFL preseason broadcasts. The NFL preemptions — which affected 2.7 percent of the country — likely boosted ABC's lineup: Wipeout (4.5 million, 1.3) was up 8 percent, Motive (5 million, 1.1) jumped a drastic 38 percent and Rookie Blue (5.3 million, 1.1) improved 10 percent.

Following two hours of encores, NBC's Hollywood Game Night (4 million, 1.3) rose 8 percent. Fox and The CW aired repeats.

While CBS will likely keep the Thursday victory among the 18-49 demo, it also averaged the most viewers with a 6.2 million average.

E-mail: Philiana.Ng@THR.com
Twitter: @insidethetube

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