8:28am PT by Michael O'Connell
TV Ratings: 'SNL: Weekend Update' Scores in First Outing
NBC's string of Thursday editions of Saturday Night Live's Weekend Update got off to a competitive start last night.
At 9 o'clock, the half-hour special averaged a 1.7 rating among adults 18-49. That put it behind only CBS' typically dominant Big Brother in the key demographic.
Weekend Update, which also jumped 42 percent from its reality lead-in (The Wall), averaged 6.5 million viewers for the night. Even with sliding linear ratings across broadcast, both of those numbers are improvements from when NBC last played with Weekend Update in the middle of the week. This is just a four-week run for Weekend Update's Colin Jost and Michael Che. The show will wrap when SNL gets back into full production.
As for other comparisons, Weekend Update blew every other of the summer's few comedy offerings out of the water. No half-hour has done much anything above the 1.0 rating mark. In fact, no summer comedy on the Big Four (new or returning) has premiered north of the 1.5 mark since 2009.
But its score, like many on broadcast Thursday night, is subject to tweaks on account of preseason football preemptions in multiple markets. As for the night's top performer, Big Brother is currently averaging a 2.2 rating among adults 18-49 and 7.3 million viewers.
The next installment of ABC's The Story of Diana took a 1.1 rating and nearly 6 million viewers.