TV Ratings: Sochi Olympics Draw Big on Sunday, CBS' Beatles Special Strong in Second
The fourth night of the Winter Games is virtually on par with the same night for Vancouver in 2010, while the musical tribute fetches nearly 14 million viewers.
Sunday proved to a big night for TV. Though Fox and ABC stuck to repeats in the face of the Winter Olympics, CBS aired its Grammy Salute to the Beatles -- and, on cable, juggernaut The Walking Dead returned.
The Sochi games were the clear winner. Fast National returns give the games a 6.9 rating among adults 18-49 and 25.4 million viewers on NBC for the 7-11 p.m. block. Though that is virtually in line with the same night of the last Winter Olympics, the Vancouver games in 2010, it is down a shade. The first Sunday of those Olympics fetched a 6.9 rating in the demo and 26.4 million viewers.
CBS had a new 60 Minutes (1.2 adults) rating at 7 p.m. The show was down 40 percent from its last original for a season low. At 9 p.m., Grammy Salute to the Beatles averaged a 2.1 rating among adults 18-49 and 13.95 million viewers. With a Millers encore, the network averaged a 1.7 rating in the demo and 11.6 million viewers for the night.
Both Fox and ABC both went the encore route, each averaging a 1.0 rating among adults 18-49. ABC, which rebroadcast movie Toy Story 3, had the edge in total viewers among the pair with 3.7 million. Fox's Animation Domination block averaged 2.2 million viewers.
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