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AFM: Keith Moon Biopic First Project Under Exclusive Da Vinci Development Deal

Keith Moon - P 2013
Keystone / Hulton Archive
Keith Moon

The project, being made with the support of The Who frontman Roger Daltrey, will be the first of a multi-picture development and financing pact.

A still-untitled biopic of legendary The Who drummer Keith Moon will be the first project to be developed under a new slate development and financing agreement announced today by Exclusive Media and Da Vinci Media Ventures.

The new agreement between Exclusive and the New York based Da Vinci Media Ventures, the management company to the Da Vinci funds led by Wendy Rutland and U.K. tech guru Toby Moores, extends the rolling 4-picture equity deal the two firms inked in Cannes this year.

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The Who frontman  Roger Daltrey has been collaborating with Exclusive Media’s Chairman and CEO Nigel Sinclair on the Keith Moon biopic, which would trace Moon's short, wild life. As famous for his crazy hotel-trashing excesses as for his revolutionary rapid-fire drumming skills, Moon was key to The Who's meteoric rise before his sudden death in 1978. Exclusive is currently commissioning a writer to pen the script for the long-in-development project. The group is looking to set up the feature as a European-based co-production.

"The Keith Moon project is one close to my heart so I am excited to reinvigorate it and grateful to Wendy, Toby and Da Vinci for their enthusiastic support,” Daltrey said in a statement. 

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Added Da Vinci’s Rutland: "I am a massive Who fan and consider Keith Moon to be the greatest rock drummer of all time. I could feel Roger’s passion and detailed perspective for this unique story after our first phone call. We are excited to be topping up our deal with Exclusive, and look forward to growing the relationship.”

The Moon biopic will be set up under Exclusive Media's banner. Da Vinci’s Wendy Rutland will also serve as an executive producer.