Alex Winter's Napster Doc 'Downloaded' to Be Offered for Free Streaming
AOL On has acquired the film, which it will market and distribute in collaboration with its producer VH1 Roc Docs.
Downloaded, Alex Winter’s documentary about the rise and fall of Napster, will become available for free streaming Thursday on AOL’s video platform AOL On. It’s the first feature AOL has acquired to offer for free streaming.
Produced by VH1 Rock Docs, the movie will be found at downloadeddoc.com and also streamed through the AOL On app on mobile devices, platforms like Roku and Xbox as well as AOL brand channels including Moviefone, Cambio and Mandatory.
AOL is collaborating with VH1 on the distribution and marketing of the film, which will be syndicated across the AOL On Network, including featured destination sites such as Spin.com and Vibe.com.
To mark the movie’s Thursday premiere, Winter will take part on the live social streaming of Downloaded on AOL.com.
Consumers will have the option to watch the film in seven distinct chapters or view it in its entirety, and will have access to new, exclusive bonus content.
“Downloaded is exactly what we are looking for to grow AOL On as the premiere site for premium video content,” AOL On senior vp Ran Harnevo said. “AOL On is already home to the latest trending video and hit original short-form video series such as #Candidly Nicole. This next step into streaming premium feature film content takes advantage of not only AOL's leading position in the online video space, but also its ability to leverage multiple platforms for streaming premium video including across mobile and connected devises through the AOL On app."