Pret-a-Reporter

Alexander Wang Enlists Kim Kardashian, The Weeknd for New Charity Collab

ASSOCIATED PRESS
Alexander Wang

He's giving back, with a little help from his friends.

The year of 2015 has, rather unofficially, become the year of the #Squad, with everyone from Taylor Swift to Riccardo Tisci flaunting their famous friends all over Instagram and the like. Right on cue, Alexander Wang, who currently is celebrating the 10th anniversary of his eponymous label, has enlisted no fewer than 38 of his closest celebrity besties to participate in his new partnership with DoSomething.org.

Steven Klein photographed Wang's famous friends in London, L.A. and New York for a black-and-white-portrait series starring the likes of The Weeknd, Rod Stewart, Kate Moss, Kim Kardashian and more, all modeling the line of "Do Something" tees ($45) and hoodies ($85) Wang designed exclusively for the partnership. Fifty percent of sales will directly benefit the charity, which, according to its website, helps young people fundraise for "any cause, anytime, anywhere," in order to "make the world suck less."

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In a video posted to Instagram, Wang said of the collaboration, "DoSomething.org is a really important charity because it really gives a lot of the youth out there the platform to explore their interests and hobbies, and to get them to think outside the box." 

In addition to his charitable partnership, Wang is celebrating his label's 10th anniversary with a capsule collection of 10 best-selling looks from previous collections that were voted upon by fans via social media.

 

A video posted by ALEXANDER WANG (@alexanderwangny) on

 

 

A photo posted by ALEXANDER WANG (@alexanderwangny) on

 

 

A photo posted by ALEXANDER WANG (@alexanderwangny) on

 

 

A photo posted by ALEXANDER WANG (@alexanderwangny) on

 

 

 

 

A photo posted by ALEXANDER WANG (@alexanderwangny) on

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