Fall 2015 Fashion Ads Are Basically Every High School Clique
From Alexander Wang's gothic girls to Tommy Hilfiger's all-American jocks, this season's model-gang campaigns are pretty much high school all over again.
For the biggest brands in the fashion industry, it's not enough to have just one supermodel fronting a fall campaign. From Givenchy to Alexander Wang, this year's ads have been all about model gangs and group shots.
But as more of these ads rolled out, we began to realize that they covered pretty much every stereotypical high school clique — the goths, the jocks, the artsy types and even the Mean Girls-worthy "plastics." For evidence, see the photos below. Warning: High school flashbacks may occur.
The leader (aka designer): Alexander Wang (photos by Steven Klein, styled by Karl Templer; seen above)
The crew: Anna Ewers, Lexi Boling, Binx Walton, Molly Bair, Isabella Emmack, Sarah Brannon, Hanne Gaby Odiele, Alice Glass and dance duo AyaBambi
Likes: The color black, spikes and/or studded clothing, hair that perpetually covers the eyes.
Dislikes: The sun, "people who just don't understand," baring skin.
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The leader: Tommy Hilfiger (photos by Craig McDean, styled by Karl Templer)
The crew: Behati Prinsloo, Julia Hafstrom, RJ King, Miles McMillan, Bruno Fabre, Nate Gill and Simon Nessman
Likes: Sports, trust funds, getting crowned at school dances, America.
Dislikes: Vegans, curfews, cross-town rivals.
THE ARTSY TYPES
The leader: Riccardo Tisci of Givenchy (photos by Mert Alas and Marcus Piggott)
The crew: Candice Swanepoel, Frankie Rayder, Mariacarla Boscono, Greta Varlese, Isis Bataglia and Stella Lucia Deopito
Likes: Art and culture, smoking weed, that obscure indie-alt-rock-synth band that you've probably never heard of.
Dislikes: The mainstream.
The leader: Miuccia Prada of Miu Miu (photos by Steven Meisel)
The crew: Stacy Martin, Mia Goth, Maddison Brown and Hailey Benton Gates
Likes: Audrey Hepburn, juice cleanses, resting bitch face, sparkles.
Dislikes: Gym class (or anything that might mess up their hair), getting "cut off," sweats.