Amazon breaks $1 billion in Germany

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COLOGNE, Germany -- Amazon.de, the German division of the online retail giant, broke the $1 billion barrier for the first time last year, booking sales of more than $1.1 billion, according to Amazon.de head Ralf Kleber.

The figure represents the total value of products sold via the Web site. The site's actual revenue is dependent on individual deals with wholesalers. Amazon.de, for example, earns about 15% of the listed price for every book it sells.

Amazon, which last year booked sales of $10.7 billion, earns about half of its revenue outside North America.

In Germany, the bulk of Amazon's sales are in the media sector -- books, CDs and DVDs. But speaking to German newspaper the Frankfurter Allgemeine Zeitung, Kleber said future growth will come from non-media products with a higher profit margin, such as jewelry, clothing and medicines.
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