AMC Studios to Develop Exclusive Co-Branded Content for Charter's Spectrum
Charter will have an exclusive initial window in the U.S. to the co-produced content for use on its own platform, while AMC Studios will retain subsequent rights.
Cable operator Charter Communications and AMC Networks unveiled a content partnership Wednesday that will leverage the latter's growing AMC Studios unit.
AMC Studios will develop and co-produce "distinct, high-quality original programming" and "exclusive co-branded content" for Charter's Spectrum platform.
The companies expect the first content co-produced and co-funded through the partnership to premiere on Charter Spectrum in 2018.
Under the agreement, Charter will have an exclusive initial window in the U.S. to the co-produced content for use on its own platform, while AMC Studios will retain subsequent rights, including the right to distribute the content internationally. Financial terms weren't disclosed.
Charter said the partnership would "give Spectrum customers access to content created specifically for them, further differentiating Charter's platform and services."
AMC Studios produces the likes of The Walking Dead, Fear the Walking Dead, The Son, Into the Badlands, Dirk Gently's Holistic Detective Agency, and the upcoming The Terror. The studio operation has grown from one production — The Walking Dead — in 2010 to 10 scripted originals in 2016.
"This is an exciting deal that furthers Charter's goal of providing its customers with world-class products and services," said Tom Montemagno, executive vp programming acquisition for Charter Communications. "AMC Networks is one of the most respected producers of high-quality original programming in the business and we are proud to partner with them to identify, develop and produce original content that will further differentiate our customer experience and the value we provide in a competitive marketplace."
AMC Networks COO Ed Carroll said: "Charter believes that quality customer care is a cornerstone of their success, and by delivering unique, high-value products and services they continue to differentiate the Spectrum customer experience. This new content partnership is a powerful example of that dynamic at work."
He added: "As AMC Studios becomes an increasingly important part of our business, this first-of-its-kind partnership represents a new horizon for us."
Charter is led by CEO Tom Rutledge who used to be a top executive at Cablevision Systems, which used to be controlled by the Dolan family, which still controls AMC Networks.