Anderson Cooper Gets a Giant Billboard in Times Square (Video)

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Just stroll through Times Square in New York, and you can see plenty of the CNN anchor on a giant multi-screen HD billboard. 

The video is an ad for his syndicated talk show Anderson, which will premiere September 12. 

Under the caption, “Daytime just got brighter,” images of Cooper play on the screen. He can be seen talking to members of the studio audience, and smiling at the camera. 

Cooper has been a staple of CNN’s coverage since 2001, reporting on everything from natural disasters to the BP oil spill and the uprisings in Egypt. He will host the one-hour talk show will cover a wide variety of topics, ranging from social issues, to pop culture and celebrity interviews.

VIDEO: Anderson Cooper Loses It During Gerard Depardieu Segment

“With undercover investigations and hidden camera experiments, Anderson will offer a fresh perspective on issues and social trends affecting women's lives,” the website for the show promises. The show will film in front of a live studio audience in the Lincoln Center's The Allen Room in New York.

Cooper became a viral sensation in August when, in a video for his CNN segment “The RicuList,” Cooper broke into uncontrollable laughter while recapping a story on actor Gerard Depardieu urinating on a place.