AOL ready for ABC primetime
EmptyNEW YORK -- AOL will make full-length episodes of ABC's fall primetime series available on its video page, the companies said Thursday.
With this announcement, AOL now has agreements with the four major broadcast networks to distribute their primetime series. The Time Warner property is part of the CBS Audience Network and it will also present NBC and News Corp. content as one of Hulu's distribution channels in the joint venture which will launch in beta next month.
This is also the first time that shows from Disney's broadcast network will be available on a major Web portal.
The ABC shows will appear on a co-branded player on AOL, which will also identify the user's local affiliate ABC station. The player is the same one that is used for ABC.com and the network content will still be available on that site.
Beginning next week, new fall shows will be available on AOL the day after their broadcast premiere. The offerings include returning series like "Desperate Housewives," "Lost" and "Grey's Anatomy" and new shows such as "Pushing Daisies," "Dirty Sexy Money" and "Cavemen."
Each episode will feature three interactive ads from one sponsor and AOL and ABC will share the ad revenue.