James Bond-Branded Aston Martin Model Unveiled
The special edition DB9 is the first direct co-branding between the Bond franchise and Aston Martin, longtime supplier of 007's cars.
In an example of the increasingly symbiotic relationships between car companies and filmmakers, Aston Martin has unveiled a special Bond edition DB9 sports car to coincide with the release of Spectre, the 24th installment in the 007 franchise.
Only 150 examples of the car, based on the DB9 GT, will be offered for sale, at $250,000.
The car abounds with Bond branding: numbered sill plates carry the 007 logo; hand-gun embroidery adorns the the rear seat divider; and a Bond Edition startup screen launches the infotainment system. The car also includes an Omega Seamaster Aqua Terra James Bond limited edition watch.
Aston Martin hand-built 10 examples of a new model, the DB-10, exclusively for use in Spectre. There was speculation that the DB10 might ultimately enter production as a replacement for the DB9 or Vantage models. The company said that the DB10 "gives a glimpse to the future design direction of Aston Martins."
Although Bond has driven a variety of exotic cars throughout the franchise's history, 007 is most closely associated with Aston Martin, especially the DB5, which has appeared in six Bond films, starting with 1964's Goldfinger and most recently in Skyfall.
Spectre opens worldwide Nov. 6.