Austin Mahone Celebrates EP at Billboard Twitter Real-Time Charts Launch Event

11:06 AM PST 05/27/2014 by Jason Lipshutz, Billboard
Tawni Bannister/Billboard
Austin Mahone

"It's so, so important to me," said the "Shadow" singer of using Twitter before performing a pair of songs at the Paramount Hotel's Diamond Horseshoe in New York on Tuesday.

Austin Mahone celebrated the release of his new EP The Secret, as well as the launch of the Billboard Twitter Real-Time Charts, with a Q&A and performance at the Paramount Hotel's Diamond Horseshoe in New York on Tuesday. Taking the stage just hours after The Secret was unveiled, the 18-year-old pop star performed a pair of songs, including "Shadow," his new single which has rocketed to No. 1 on the new Billboard Trending 140 chart.

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"It feels amazing to not only release my first project, to have my first EP come out, but to have my song 'Shadow' reach No. 1 on the chart," said Mahone while chatting with Billboard.com editor M. Tye Comer prior to the performance. Mahone was beaming while describing "Shadow" as a "nice, slow song that I think girls would like to listen to," a line that was met with screams from the mostly female audience.

After scoring his first Hot 100 hit last year with "What About Love," Mahone has anxiously awaited the release of The Secret, which features the Pitbull-assisted single "Mmm Yeah" and the tender ballad "All I Ever Need." During the sit-down, Mahone discussed his dedicated fan army of Mahomies, working with producer RedOne on The Secret, and his own reliance on Twitter, on which he has amassed 6 million followers. "It's so, so important to me," said Mahone of using Twitter. "I like to tell my fans where I'm going next and what I have coming up."

Before Mahone took the stage, Billboard co-president John Amato and Twitter Music head Bob Moczydlowsky presented the new charts to the audience and explained why dedicated fans like Mahone's Mahomies are the key to what appears on the tallies. The Billboard Twitter Real-Time Charts are new, interactive tallies that rank the most popular songs being shared on Twitter in the United States. The Billboard Trending 140 -- which songs from Mahone's The Secret flooded when the chart launched -- is an up-to-the-minute ranking of songs shared in the U.S., measured by acceleration over the past hour. The Billboard Twitter Emerging Artists chart, meanwhile, is a ranking of the most shared songs on Twitter in the U.S. by up-and-coming artists ranked by the number of times each song was shared over the past 24 hours. 

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Following the interview, Mahone delighted the crowd of screaming pop fans by picking up a red guitar and performing acoustic versions of "Shadow" and "Mmm Yeah." The performance arrives one day after Mahone took over NBC's Today with a three-song performance at Rockefeller Plaza, and before he kicks off a North American headlining tour later this summer. 

More detailed information about the Billboard Twitter Real-Time Charts can be found here.

This article originally appeared on Billboard.com.

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