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'Avatar' sets first-day Blu-ray sales record

5:36 PM PDT 4/22/2010 by Carl DiOrio, AP

THR EXCLUSIVE

Featuring a 2D version of the theatrical blockbuster for now, DVDs and Blu-ray discs of James Cameron's "Avatar" were flying off store shelves Thursday, the movie's first day in stores.

  1. Watch Video 'Avatar' iTunes Special Edition

    'Avatar' iTunes Special Edition

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