Berlin 2012: Universal Pictures International Inks Multi-Territory Pact for 'My Way'

5:29 AM PST 02/10/2012 by Scott Roxborough
Courtesy of CJ Entertainment

The Korean war epic has its world premiere at Berlin; CJ Entertainment and Well Go USA have snapped up domestic rights.

BERLIN — Universal Pictures International Entertainment has taken multiple territories for the Korean war epic My Way, which has its world premiere Friday night at the Berlin international film festival.

UPIE snagged rights in the U.K., Australia and New Zealand for the film, a World War II epic directed by Kang Je-Kyu and featuring Asian stars Odagiri Joe, Jang Dong-gun and Fan Bingbing.

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CJ Entertainment, which is handling world sales on the title in Berlin, also closed a deal for North American rights to My Way with Well Go USA.

Billed as the most expensive Korean film ever made, My Way tells the story of two childhood friends — one Korean, one Japanese (Odagiri Joe and Jang Dong-gun) — whose fate is intertwined with that of the war and which sees them travel from the Pacific conflict to the beaches of Normandy.

CJ also closed deals with Splendid for Germany and Benelux, Wild Side for French-speaking Europe, Scorpio East for Singapore, STG for Thailand and Knotty Ideas for Malaysia. The first market screenings for My Way in Berlin take place Saturday.

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