Joe Levy Appointed Editor of Billboard Magazine

2:06 PM PST 03/28/2012 by Billboard Staff
Joseph Moran

The New York-based music journalist will oversee editorial operations of THR’s sister publication beginning this Friday.

Billboard announced today the appointment of Joe Levy as Editor of Billboard magazine, effective this Friday.  In this role, Levy will oversee the editorial operations of the weekly print publication.  Levy will be based in New York and will report to Billboard Editorial Director Bill Werde.

"I couldn't be more excited to bring Joe Levy to Billboard," said Werde. "Joe is one of the best editors working today when it comes to music and broader entertainment. He has an encyclopedic knowledge of pop culture, a brilliant mind for incisive commentary and a deft hand with a story. As we work to ensure Billboard offers the best coverage across all of our platforms, this is a giant step for the magazine."

At Maxim, where Levy served as Chief Content Officer since 2009, he oversaw the editorial strategy and brand direction of the men's magazine.  A longtime music journalist, Levy was previously the editor in chief of Blender and, prior to that, executive editor of Rolling Stone.  Prior to Rolling Stone, where he also worked on Rolling Stone's 500 Greatest Albums of All Time, Levy was a senior editor at Details and an editor at the Village Voice and Spin. Levy has taught as an adjunct professor at NYU's Clive Davis Institute of Recorded Music and has contributed to the essay collection Cassette From My Ex: Stories and Soundtracks of Lost Loves.

"I'm thrilled to be at Billboard, a magazine I grew up reading and learning from, and one that delivers unique value with its combination of enterprise reporting and proprietary data," said Levy. "I'm excited to be working with Bill Werde, who understands the future of the music business and media better than anyone I know."
       
Levy joins Billboard at a time when its content and footprint is growing rapidly. Billboard.com, the brand's consumer website, has grown from 4.9MM to 11.2MM monthly unique visitors since its relaunch in 2009; that effort won the 2010 National Magazine Award for Digital Media Design. In addition, Billboard.biz, the brand's online destination for music business news, has nearly doubled its traffic in the past 12 months.

"As owners of the world's most influential music brand, it delights us to be able to partner with talent like Joe and Bill," said Dottie Mattison, Senior Managing Director at Guggenheim Partners. "We're excited to invest in their shared creative vision."
     
Added James Finkelstein, chairman of Prometheus Global Media. "We are thrilled to have Joe join the strong team at Billboard. It's our pleasure to welcome him to the company."

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