Brad Simpson Joins Nina Jacobson's Color Force as Partner

 

Producer Brad Simpson had joined Nina Jacobson’s Color Force production company as a partner.

Color Force is the banner founded by Jacobson, a former production head of Disney, and is the company behind the upcoming Hunger Games movie.

The company has also promoted longtime development executive Bryan Unkeless, who discovered Games and brought it to Jacobson's attention, to the post of senior vice president of production.

 

Simpson, who served as president of Leonardo DiCaprio’s Appian Way banner before striking on his own as a producer, first worked with Jacobson on Diary of a Wimpy Kid, the hit 2010 movie adapting the popular Jeff Kinney book series.

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Simpson starts March 1 and will focus on expanding the Color Force slate. Simpson, who is exec producing the upcoming Brad Pitt zombie movie World War Z, will also work on talent relations.

With movies such as The Hunger Games and Wimpy Kid, as well as One Day, which starred Anne Hathaway and Jim Sturgess and adapted a novel by David Nicholls, Color Force is seeking to become a destination for authors and filmmakers.

This really is a seminal moment for us at Color Force,” said Jacobson. "I want to stay focused on Hunger Games but also taking this opportunity to grow. Brad, who has great relationships with writers and directors and who is very capable on set, makes that possible.

 

She added, "We’ve concentrated on books and authors and having them be involved but now we want to extend the idea of authorship to include writers and directors and roll out a welcome mat for them. We are proudly independent and our hope is for filmmakers and authors to know that we can and will go wherever we have the greatest chance to make the best movie." 

Simpson and Jacobson are currently producing the third entry in the Wimpy Kid franchise, Diary of a Wimpy Kid: Dog Days, which Fox Searchlight is slated to open August.

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