Bravo's Frances Berwick Adds Style Network to Portfolio
Bravo Media president Frances Berwick has added Style Network to her purview. The channel, which will continue to be led by president Salaam Coleman Smith, was added to the portfolio of NBCUniversal’s Lauren Zalaznick with the Comcast-NBCUniversal merger.
Berwick becomes president of Style Media. She’ll continue to lead day-to-day operations of Bravo and add strategic oversight of Style. Berwick has been at Bravo for 15 years, since coming aboard in 1996 from Britain’s Channel 4.
"Frances’ tenure at Bravo has been marked by industry-leading ratings and revenue growth,” Zalaznick, Chairman, NBCUniversal Entertainment & Digital Networks and Integrated Media, said in a statement. “She has been enormously successful in leading a team to create an immersive brand experience for the consumer. I know that she will bring that same vision for cultural zeitgeist and keen sensibility to Style as we evolve and grow this network in the months and years to come.”
During Berwick’s tenure, Bravo has increased overall programming by 21 percent last year with an additional 10 percent slated for 2011. In 2010, Berwick was elevated from general manager to president of Bravo Media. In her expanded role, she’ll continue to report to Zalaznick.