British Film Institute Extends P&A Subsidy Offer to International Films
LONDON – The British Film Institute is extending its pilot P&A funding to help eligible U.K. films attract U.S. distribution to international titles which will debut during the upcoming SXSW Festival in Austin, Texas.
The BFI, the U.K.'s largest single movie funding body and one fueled by lottery cash, has five titles currently looking to seal U.S. distribution deals, all of which are to make their world debuts during SXSW including the Edwyn Collins feature documentary The Possibilities are Endless co-directed by Edward Lovelace and James Hall and Florian Habicht's love letter to Brit pop leaders Pulp.
The BFI will make awards of up to $41,000 (£25,000) per eligible film available to U.S. distributors, to enable them to throw more weight behind the marketing campaigns for the U.S. theatrical rollout and in particular support the promotion of U.K. movie talent stateside.
The other titles are The Legend of Shorty, co-directed by Angus Macquee and Guillermo Galdos screening in SXSW's Documentary spotlight selection, Beyond Clueless directed by Charlie Lyne in the Visions program and Soul Boys of the Western World directed by George Hencken.
The pilot cash pool, launched in January this year, initially limited itself to British films without U.S. distribution with a production budget less than $3.3 million (£2 million).
All three initial titles -- Hong Khaou’s Lilting, Stuart Murdoch’s God Help the Girl and Iain Forsyth and Jane Pollard’s drama-documentary featuring artist and musician Nick Cave, titled 20,000 Days on Earth – secured U.S. distribution.
BFI film fund director Ben Roberts said: "With each of the eligible films at Sundance quickly securing U.S. distribution deals, we were very keen to extend the pilot to see if it has legs at SXSW, and explore further if it can help increase the visibility of a range of cultural British film in the all-important U.S. market."