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Chilean miners' story may nab hundreds of thousands

'Buried Alive' book coming, beer endorsements offered.

The Chilean miners rescue that is currently capturing the world's attention will certainly have a deja vu effect when the tragedy-turned-hero story is replayed again in the inevitable TV interviews and movie and book spinoffs. In fact, although the last miner has yet to be lifted to safety, multiple offers of book, movie and exclusive interview deals are already making their way to the families of those who have already been rescued, reports Broadcasting & Cable.