China to Get Its Own 'Gossip Girl' Under Warner Deal
A 30-episode hour-long teen drama series, starring Yang Mi, will target the Mandarin-language audience with stories about student life at the prestigious Shanghai International University.
NEW YORK - Chinese production firms Mei Tian Mei Yu and H&R Century TV have teamed with Metan Development Group, Warner Bros. International Television Production and the creative team behind CW hit series Gossip Girl to develop an hour-long teen drama series set in China.
The Mandarin-language 30-episode series about student life at the prestigious Shanghai International University, known to attract the rich and powerful, is expected to launch in November.
Production is set to begin in June with a nationwide casting search set to start later this month. Chinese actress Yang Mi, known for her role in TV series Palace, will have a recurring role.
WBITVP and Metan, founded by international TV veterans Marty Pompadur and Larry Namer, will consult on development and production, which the partners said they hope will "launch a new era of the modern drama series in China."
"Each week, the main characters’ trust, love and friendship are tested, with all the behind-the-scenes tales recorded in a blog," the partners said about the series. "In the beginning, they are confused and lost, however over time, they discover who they really are and eventually find the right path to pursue their dreams."
The series deal is the latest push by Hollywood players into the fast-growing Chinese market.
“We are delighted to be working with Mei Tan and H&R to bring this new series to one of the most vibrant and exciting countries on the planet, China,” said Andrew Zein, senior vp, creative, format development and sales, Warner Bros. International Television Production.
Added Metan president and CEO Namer: “We believe that bringing together such a talented team will result in one of the biggest and best drama series ever seen in China, as the country enters this new age of TV production.”
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